The subtle emotionality, soft naturalness and clarity of PuraVida turn the bathroom into a living area that can be enjoyed with every one of the senses.
The PuraVida range of mixers and showers from Hansgrohe stands for clarity and emotion – and an entirely new designSchiltach/Frankfurt, Main, March 2009. The renowned design studio Phoenix Design has collaborated with Hansgrohe (www.hansgrohe.com) to develop an entirely new, lively and flowing design language culminating in the innovative PuraVida range of mixers and showers. The subtle emotionality, soft naturalness and clarity of PuraVida turn the bathroom into a living area that can be enjoyed with every one of the senses: “Bathrooms are increasingly regarded as living areas and individual design ideas will continue to assert themselves”, explains Tom Schönherr, co-Managing Partner with Andreas Haug of the award-winning design studio Phoenix Design, which has been enjoying successful collaboration with Hansgrohe for more than 20 years. “More form, more emotion – PuraVida introduces comfort and calm for the senses to the world of bathing. The goal was to design something we can experience and understand with our senses: poetic design full of feeling and joie de vivre.” Click here for the detailed press information. (PDF, 0.8 MB)
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